For one night,
London's most iconic shopping streets,
Oxford and Regent Street,
get transformed into a fashion catwalk.
It's Fashion's Night Out,
a special occasion for everyone to celebrate fashion
and enjoy cocktails and exclusive shopping
at some of the capital's most stylish boutiques.
Having received an invitation to Syperdry's FNO event
at its flagship store in Regent Street,
I set out to discover more about this British fashion label
{no, it's not Japanese, just the graphics}.
After receiving helpful styling advice
by the very stylish Lilah Parsons
and enjoying an acoustic set by the Fireflies,
it was high time for some browsing.
I knew Superdry from its signature casual streetwear
{my younger brother is a fan}.
What I didn't know was that Superdry
was also the place to find superbly well tailored coats,
pretty sequin dresses and stylish footwear.
I was impressed by the brand's Premium label:
the fabrics are of the highest quality,
the tailoring is absolutely perfect
{never seen so many stitched details}
and the designs are fresh and classic at the same time.
My favourite picks from the Superdry AW14 collection
would be this woollen city mac in a very chic deep navy colour
{I'll be wearing it all winter long},
the sequin top and dress,
and the gorgeous faux leather ankle boots.
In a nutshell: British design & tailoring at its best.
Superdry flagship store, 103-113 Regent Street.
Disclosure: I was gifted an item from the AW14 collection.
All opinions & wording my own.
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